Why real-time, in-store customer experience surveys will give retailers more effective results than a mystery shopper

Why real-time, in-store customer experience surveys will give retailers more effective results than a mystery shopper

Do you really, really, know how your customers feel about you? You may already use mystery shoppers to get their opinions, but do you actually talk to your customers, in the way a real-time, in-store survey would?

Complete or Delete? Overcoming survey fatigue

Complete or Delete? Overcoming survey fatigue

Survey fatigue is a popular phrase now and isn’t without merit as I believe that this is a genuine feeling, I even suffer from it myself and I am in the industry. 

So, how can you combat survey fatigue and get the responses you want, when you want them from customers who are happy to give you a helping hand?

Who came first...the employee or the customer?

Who came first...the employee or the customer?

In your business whats more important; Customer Experience or Employee Engagement?  We think it should be both equally as they will both have a direct impact on the ultimate success of your business.

Employee Feedback – Choice or Chore?

Employee Feedback – Choice or Chore?

Is there a better way to know how your staff are feeling other than an annual survey?  We think so, and many businesses agree with us.  We take a look at the benefits of more regular feedback as a compliment or even a replacement for the old way.......

Employee feedback......break the annual cycle

Employee feedback......break the annual cycle

....how can you break the annual survey cycle? Simply get a more regular view. As a business you can give your colleagues access to easy ways of giving their feedback and ideas. In most businesses a regular ‘temperature check’ would keep colleague experience high on the management agenda